Themes:
Start
General Information
Work Scheudule
Sectors of Activity
Special Promotion
Finance
Internet
|
Work Schedule
-
Realization of Promotion Projects
In close association with the responsible
product manager we develop concepts for
 |
schedule and size of promotional activities |
|
priorities and targets of the promotion campaign. |
It is one of our central concerns to react to short term concept changes
in the fastest, most flexible and competent manner.
A general promotion schedule would be as follows:
|
developing a general concept according to the specifications of our
client and designing a mailing program that will constitute the basis
for the whole promotional work. |
|
sending mailings to the media (advance
tapes, finished products etc.) accordingly |
|
contacting the media
partners after they received the mailing; the results will be reported
in great detail to the client at agree intervals |
|
additional mailing
after this first check coordination and acquisition of interviews |
During the course of the project it is our special concern to
|
draw up regular reports |
|
give the client full insight into the ways
and progress of the promotional activities |
|
draw up detailed final
reports |
|
give out press folders documenting our work |
|
react flexibly
to new developments and modify the promotion accordingly |
|
continually reflect and modify the basic concept |
|
